Guideline #1: Solids are always preferred to prints and patterns. Bold prints such as stripes and plaids can be very distracting in a photograph.
Guideline #2: V-necklines tend to slenderize while turtle necks and many cowl necklines will make you appear more heavy.
Guideline #3: Most colors are usable to create a fine portrait. Do not be afraid to wear whites and blacks (but not together!). While many studios have difficulty handing these to extremes our unique lighting and processing is used to making them look great.
Guideline #4: The BIGGEST MISTAKE most women make with clothing selection is wearing outfits with the open shoulders. These comfortable cut-away sleeveless tops feel great to wear but make everybody look fat and "hangy". Upper
arms do not photograph well unless you are "model skinny".
Guideline #5: Coordinate clothing. For individual portraits bring a variety of styles. colors and textures. The idea is to show off the many aspects of your personality. For a couple or group shot you want to MATCH clothing. Clothing should be simple and similar in color and style. Avoid all patterns, graphics, printing and other distractions that might take away form the expressions! Keep it simple. For a family look at where the portrait will hang in the room. Pick up the colors of the room in the clothing worn in the portrait. Also, be sure to co-ordinate all the clothing. This gives the portrait a unified look, that will please for years to come.